PricewaterhouseCoopers LLP (PwC)
Source: PricewaterhouseCoopers LLP (PwC) |

Africa’s entertainment and media industry enters dynamic new wave of convergence – 3.0

By 2022, total E&M revenue in South Africa is expected to reach R177.2 billion, up from R129.2 billion in 2017

Africa’s entertainment and media industry has entered a dynamic new phase - a third wave of convergence. The borders that once separated the entertainment and media (E&M), technology and telecommunications industries are blurring in the battle for the attention of the consumer in a world that is rapidly digitising. As…

PricewaterhouseCoopers LLP (PwC)
Source: PricewaterhouseCoopers LLP (PwC) |

A World of Differences: Five Shifts Set to Shape the Future of Africa’s Entertainment & Media Industry

The Outlook presents annual historical data for 2011 – 2015 and provides annual forecasts for 2016 – 2020 in 11 entertainment and media segments for South Africa, Nigeria, and Kenya

The Internet, video games, television, and filmed entertainment segments of sub-Saharan Africa’s entertainment and media industry are projected to continue to grow in the following years but the publishing industry is having to work very hard to make any headway, according to PwC’s (www.PwC.com) Entertainment and media outlook: 2016 – 2020…

PricewaterhouseCoopers LLP (PwC)
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Source: PricewaterhouseCoopers LLP (PwC) |

Digital fuels growth in Africa’s entertainment and media industry: PwC report

The line between traditional media and digital media is blurred – consumers want more flexibility and freedom in how they consume content

After more than a decade of digital disruption, the African entertainment and media industry has entered a new landscape – one where the media is no longer divided into distinct traditional and digital spheres, according to a report from PwC (http://www.pwc.com) titled Entertainment and media outlook: 2015 – 2019 (South…